Client surveys all predict the similar factor for the second half of 2021: an enormous wave of journey. However in the midst of one more wave of lockdowns, the post-COVID surge that everybody has been anticipating since final summer season typically feels extra like a mirage than a future actuality. But, it is coming. The European Journey Fee discovered that 52% of Europeans intend to journey inside the subsequent six months—and intra-European journey is presently dominating their plans.

That is incredible information, in fact, and one thing to look ahead to. Nevertheless, it additionally comes with its personal challenges. With a full reopening on the horizon later this 12 months, now is truly the good time to start answering the robust questions that include a transition again to regular. Questions like:

  • Will you sooner or later require proof of vaccination earlier than a visitor’s keep?
  • In the event you’re internet hosting each unvaccinated and vaccinated friends, will there be separate areas and/or completely different restrictions for every group?
  • How are you going to put together a smaller employees to deal with a possible inflow of vacationers later this 12 months?

Fortunately, hoteliers do have a spot to search for steering: the airline trade. As a result of the airline trade has continued to function all through the pandemic—pressured to adapt to present COVID tendencies at a good quicker tempo than hoteliers—they’ve already begun to plan for these eventualities. This is how they’re starting to strategize for the remainder of 2021, and the classes they’ve to provide their hotelier counterparts.

Empower Visitors with Self-Service Choices

The Worldwide Air Transport Affiliation has recognized self-service choices as an absolute necessity for lowering queues and make contact with at airports throughout COVID, but in addition for reassuring vacationers and enhancing satisfaction. When net and cellular apps can be found to passengers, for instance, they will reply their very own questions and meet their very own wants—solely approaching employees after they completely want to. As journey scales again up, airways are planning to use self-service know-how to overcome a number of vital transitional challenges: the capacity to serve each vaccinated and unvaccinated vacationers successfully and scale back stress on probably overwhelmed employees. Even higher, self-service know-how (particularly cellular know-how) has already been rising in reputation for years, so the funding will proceed to pay dividends whilst Europe enters the new regular.

For hoteliers, the enterprise case for self-service choices couldn’t be clearer. In the event you can implement know-how like cellular apps, cellular check-in, cellular key, or in-room tablets as lockdowns elevate, you will be in a primary place for myriad benefits. Not solely will you be upgrading security measures in the short-term and offering comfort friends need in the long-term, you will additionally have the ability to take small, pointless duties off of employees—leaving them time to deal with high-priority companies and duties. Win, win, win.

Maximize the Productiveness of Smaller Staffs

Let’s not beat round the bush: the airline and hospitality industries have been decimated in the final 12 months. COVID has led to large layoffs throughout the board at the overwhelming majority of airways, lodge manufacturers, and boutique properties. To fight the lack of manpower throughout the eventual journey surge, airways once more are turning to tech to lighten the load. Each automation and enterprise analytics will give a smaller variety of staff the instruments they want to preserve issues operating successfully and make journey fulfilling as soon as once more.

This is an angle many hoteliers aren’t presently contemplating: cellular hospitality know-how has seen an enormous rise in demand throughout the pandemic, however employees know-how has taken a backseat. No extra. A smaller employees wants extra assist. And admittedly, with know-how prices decrease than ever (oftentimes lower than a property’s laundry invoice every month!), there’s by no means been a greater time to contemplate how one can present unbelievable service at scale with out essentially needing to enhance your headcount. One journey surge will not make up for months of losses, and know-how can fill in the gaps to enhance effectivity and streamline processes till you are prepared to absolutely rebuild your staff.

Being again in lockdown is a irritating expertise, nevertheless it’s additionally given hoteliers a window of time during which to create a plan to deal with the ever-shifting circumstances this 12 months and subsequent will carry. As lockdowns come to an finish and vaccine rollouts choose up velocity, now is the time to take motion. Begin taking your cues from the airways, and spend money on the know-how that solves transitional challenges whereas elevating visitor and employees experiences—so that you’re absolutely prepared to capitalize on the post-COVID journey growth as quickly because it begins.


INTELITY is the international chief in contactless visitor expertise know-how, uniting cellular, in-room, and operational instruments into one fully-integrated hospitality platform. Constructed for the lodge, on line casino, and luxurious residential markets, INTELITY has been named the “Official Cell and In-Room Know-how Supplier” by the distinguished Forbes Journey Information in 2017, 2018, 2019, and 2020, and is in use at boutique properties, casino-resorts, and international lodge manufacturers, together with Marriott, Fairmont, Arduous Rock, and extra. For extra data, go to

Content material Advertising Supervisor
Cellphone: 3105968160
Ship e-mail

Sharing is caring!


Please enter your comment!
Please enter your name here