COVID-19: What About Memes? – wehearthealthliteracy

Alt: Panel 1: A doodle sits on a sofa subsequent to a cat with an arched again and says, “Properly Stewart, prepared to assist flatten the curve?” Panel 2: The cat is curled up subsequent to the doodle. The doodle says, “So flat! You’ve acquired it.”

As well being communicators, we all know that writing for conduct change is a problem—particularly when suggestions are evolving rapidly and time is of the essence.

With so many individuals nervous about their well being, their family members, and the huge financial influence of shutdowns and quarantines, COVID-19 is not any laughing matter. So memes positively aren’t the correct match for public well being communication about coronavirus. Proper?

Properly, it may not be that straightforward, pricey readers! Over the previous few weeks, we’ve seen some memes circulating that educate, have interaction, and add some a lot-wanted levity to a worrying scenario. In that spirit, this week we’re sharing just a few well timed memes we simply ❤.

Wash Your Lyrics

Early on within the outbreak, good outdated handwashing was the secret. Straightforward shortcuts, like telling folks to sing Completely happy Birthday twice, will help folks wash their arms for the beneficial 20 seconds with out watching the clock. However having Completely happy Birthday caught in your head for a complete 2-week quarantine isn’t good for anybody’s psychological well being.

Fortuitously, there are many different 20-second ditties to select from! That’s the thought behind Wash Your Lyrics, a instrument created by a UK faculty pupil that creates customized handwashing posters for any tune your coronary heart needs—from Dolly Parton to Daft Punk.

Cattening the Curve

Because the outbreak progressed, public well being messaging expanded to extra difficult concepts like “flattening the curve.” And that impressed some extra inventive memes!

Everyone knows cats and the web go collectively like peanut butter and jelly. Epidemiologist Dr. Anne Marie Darling is aware of this, too—so she turned a primary “flatten the curve” public well being graph (yawn) into an adorable kitty PSA in regards to the significance of social distancing.


Now that many of the nation is properly into quarantine territory, memes are rising that play on the brand new regular of each day life beneath keep-at-residence orders.

The #QuarantineCats Twitter hashtag might not have an apparent public well being objective, however this meme isn’t simply elevating folks’s spirits: it’s additionally a intelligent use of social norming (and cute cat footage) to encourage folks to remain residence and keep away from spreading the virus.

The underside line: COVID-19 is not any joke—however we ❤ how memes can promote conduct change and assist to unfold time-delicate public well being messages.

Tweet about it: How can memes help fight #COVID19? @CommunicateHlth chats about the public health power of #CatteningTheCurve #QuarantineCats and #WashYourLyrics: #HealthLit

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